TV Coverage
Sky News
Cardiologist: Laura Corr, Sugarwise: “step in right direction”
Action on Sugar: Jennifer Rosborough: “Certification definitely would be helpful”
Nutritionist: Nicole Berberian: “Without labelling we don’t know what’s been added”
BBC
BBC Inside Out
BBC News 24
BBC News at 10
Radio
Ex-sugar addict worried about food labelling 10 Mar 2016 Your TFM
The Big Conversation with Paul Stainton 27 March 2017 09:50am
The big conversation with Paul Stainton: Obesity plan, 19 August 2016 BBC Radio Cambridgeshire
Karis Comedy Corner #1528: Rend Platings 14 December 2015 BBox Radio
20 October 2015 Cambridge News
More …
Three in 10 parents struggling to find lower sugar options 18 September 2017, The Grocer
Healthiest products should be tariff-free post Brexit, says Sugarwise 25 August 2017 Food Navigator
Casual dining operators to attend sugar summit on Thursday 20 March 2017 Eat Out
‘Sugar rush: leaders set to swarm Parliamentary Summit 16 March 2017 Business Weekly
Healthy food? It’s out of reach for most of us 6 February 2017 New Food Magazine
Innovation coaching helps UK businesses thrive overseas 31 Jan 2017 Brookson
Stute Foods Receives SugarWise Certification 26 Jan 2017 KamCity
Hey Like Wow 99p, 250ml in Orange & Blackcurrant at Tesco 23 Jan 2017 Intouch Rugby
Don’t tax sugar – just sweeten the deal for healthy snacks, say campaigners 19 Jan 2017 BakeryAndSnacks.com
New research reveals about young adults and healthy food and drink 19 Jan 2017 The Food & Drink Innovation Network
Don’t tax sugar – just sweeten the deal for healthy snacks, say campaigners 19 Jan 2017 FoodNavigator.com
School caterers praised at Health & Vitality Honours EduCatering Magazine
Free’ist ‘Free-From’ Foods Joins Sugarwise 13 Jan 2017 Checkout
Forget the Sugar Tax. New Research Shows That It Won’t Work 12 Jan 2017 Huffington Post
Food producers call for tax cuts on healthy food 13 Jan 2017 FoodManufacture.co.uk
A sugar tax ‘won’t solve the obesity crisis’. Here’s why 12 Jan 2017 The Independent
Heavenly leads the way towards Sugarwise snack options 12 Jan 2017 Shelf Life
Perfectly Clear water brand awarded Sugarwise kitemark 23 Dec 2016 The Grocer
Celebrate Cambridge: city’s social ventures making the world a… 27 Sep 2016 Cambridge News
Test Identifies Added Sugar in Food, 12 September 2016 Food Ingredients First
Zeo becomes first soft drink brand to secure Sugarwise certification, 8 July 2016 Drinks Business Review
Labels To Help Identify Added Sugar In Foods, 11 Mar 2016 Sky News
New vegan drinks round up! Veggie Vision
Tesco helps mum create low sugar food certification brand 23 Feb 2016 07:34 Campaign
Cambridge mum’s sugar campaign gets Tesco backing 18 Feb 2016 13:20 Cambridge News
Tesco develops Sugar Certification Logo to the Delight of Cambridge Mum 12 February 2016 My News Desk
Perfectly Clear water brand awarded Sugarwise 23 December 2016 The Grocer
Mr Lee’s Noodles Company arrives on the scene 19 December 2016 Asian Trader. “Mr Lee’s Noodles Company – a new ‘better for you’ snack brand – has been announced as a finalist of the Health & Vitality 2017 Awards for their innovative Cup Noodles product … All noodles are certified gluten-free by Coeliac UK and low in added sugar by Sugarwise.”
Mum’s kite mark finds a healthy market 19 December 2016 Gov.uk
Vegan drinks and snacks for Christmas 2016 13 December Female First. “Hey Like Wow is a brand new vitamin rich range soft drinks brand which is in Tesco stores now. The range comprises of revolutionary new Sugarwise certified soft drinks that are set to change the soft drinks market.”
Cambridge News – December 7th
“Cambridge based Sugarwise campaign welcomes tax plans on soft drinks with damaging sugar levels”
http://www.cambridge-news.co.uk/news/cambridge-news/cambridge-based-sugarwise-campaign-welcomes-12281102
The Food and Drink Innovation Network – December 7th
“Perfectly Clear has become the first flavoured water range to be certified by pioneering lower sugar movement, Sugarwise.”
Perfectly Clear first flavoured water to be certified ‘Sugarwise’
QMAYOR Magazine – December 6th
The Sugar Summit in Spanish media
Food Science & Technology – December 1st
Sugarwise certification launched in the US
http://fstjournal.org/news/sugarwise-certification-launched-us/910
APPG for Diabetes – November 1st
Sugarwise at Diabetes Innovation Summit
https://diabetes-appg.co.uk/2016/11/01/diabetes-innovation-summit/
Medscape – October 31st
Sugar is the New Tobacco
http://www.medscape.com/viewarticle/871064?src=soc_tw_161031-pm_mscpedt_feat_sugar&faf=1#vp_1
Food Doctor – October 24th
Sugarwise Parliamentary Summit Report
Euromonitor – October 21st
Nutrition Takeaways from The Sugar Summit Hosted by Sugarwise
I Quit Sugar – October 19th
Wouldn’t it be easy if an independent labelling system showed you at a glance which products are low in sugar? That’s the goal of certification initiative Sugarwise
Alliance for Natural Health – October 19th
The UK Sugar Summit
Bakery Info – October 17th
Food industry and campaigners debate sugar challenge
The Grocer- October 17th
Sugarwise signed up to WNWN campaign
http://www.thegrocer.co.uk/home/topics/waste-not-want-not/companies-who-have-signed-up-to-our-wnwn-campaign/543613.article
Libertine London – October 17th
Sugar…Oooooh Honey Honey
Diabetes.co.uk – October 13th
Summit calls for 20 per cent sugar reduction by industry before 2020
Kennedy’s Confection – October 13th
Industry Heavyweights Meet at Sugar Summit
http://anhinternational.org/2016/10/19/uk-sugar-summit/
Cambridge News – September 27th
City’s social ventures making the world a better place
FMCG – September 27th
“Zeo became the first soft drinks brand to be awarded the Sugarwise mark”
Desang – September 23rd
Mr Lees Noodles gains Sugarwise certification
The Food Rush – September 22nd
SUGARWISE – SCIENCE THAT TESTS FOR ADDED SUGARS
Australian Food News – September 19th
Sugarwise certification now available in the US
FoodDIVE – September 15th
Will new Sugarwise certification gain a foothold?
http://www.fooddive.com/news/will-new-sugarwise-certification-gain-a-foothold/426194/
Food Manufacture – September 15th
Obesity Reduction will be Challenging, Scientists Warn
http://www.foodmanufacture.co.uk/Ingredients/Obesity-reduction-will-be-challenging-scientists-warn
Asian Voice – September 13th
Keith Vaz Interviews Shad Hoshyar from Sugarwise
https://www.asian-voice.com/Opinion/Columnists/Keith-Vaz/Shad-Hoshyar
Food Ingredients First – September 12th
Test Identifies Added Sugar in Food
http://www.foodingredientsfirst.com/news/Test-Identifies-Added-Sugar-in-Food?frompage=news
Paly Voice – September 9th
Sugarwise Putting the Sweet in Sugar Free
http://palyvoice.com/2016/09/12/sugarwise-putting-the-sweet-in-sugar-free/
FoodBev Media – September 9th
Sugarwise develops independent test to identify added sugars
Compare the Treatment – September 9th
New Sugarwise test could help curb America’s added sugar consumption 8 September My News Desk
Newly invented Sugarwise test identifies added sugar in food 8 September 2016 PR Newswire
Innovative Sugarwise Test Identifies Added Sugar in Food
https://comparethetreatment.com/innovative-sugarwise-test-identifies-added-sugar-in-food/
PR Newsweek – September 8th
Newly invented Sugarwise test identifies added sugar in food
http://finance.yahoo.com/news/newly-invented-sugarwise-test-identifies-202000837.html
http://www.kusi.com/story/33052526/newly-invented-sugarwise-test-identifies-added-sugar-in-food
http://www.newson6.com/story/33052562/newly-invented-sugarwise-test-identifies-added-sugar-in-food
http://www.healthtechnologynet.com/articles/viewarticle.jsp?id=4592932&type=home
DiabetesAdvice.Co.uk – August 22nd
Stamp of approval aims to change unhealthy UK sugar habit
Dentistry.co.uk- August 20th
Sugarwise supports government’s obesity strategy
http://www.dentistry.co.uk/2016/08/20/sugarwise-supports-governments-childhood-obesity-strategy/
Nutrition insight- August 18th
Scientific and Official bodies criticize “flawed” obesity plan
Childhood Obesity Plan: Sugarwise Offers a New Hope
Sugarwise’s reaction to the childhood obesity plan
http://www.cambridge-tv.co.uk/18-08-2016-evening-news/
FoodBev Media – July 27th
Zeo rolls out 750ml range in Sainsburys
http://www.foodbev.com/news/zeo-rolls-out-750ml-range-in-vast-majority-of-sainsburys-stores/
Daily Express – July 25th
Sugarwise JimJams spreading nationwide
http://www.express.co.uk/life-style/life/692260/healthy-chocolate-spread-jimjams-tesco
FoodBev Media – July 24th
Reduced-sugar spreads brand JimJams gains ‘landmark’ listing
Vending International – July 14th
Zeo awarded Sugarwise certification
http://www.vendinginternational-online.com/zeo-awarded-sugarwise-certification/
The Grocer- July 12th
Rend Platings, Sunil Bhat, and Fiona Fay of Sugarwise join campaigners outside Committee of Advertising Practice.
Rend (as Peppa Pig) says: “I’m proud to be here backing the Children’s Food Campaign at this event – Oink – Using child friendly characters to peddle sugary products must stop!”
Drinks Business Review – July 8th
Zeo becomes first soft drink brand to secure Sugarwise certification
Asian Trader – July 8th
“Now over 200 products across the sector carry the Sugarwise kitemark, fast becoming equivalent to the Fairtrade mark for low sugar food and drink”
Mi Informs – July 8th
“In partnership with the NHS and research partners FoodMaestro, Sugarwise launch AXA PPP award winning app”
FMCG – July 8th
“Our goal is to position British and other European brands for global advancement.”- Sunil Bhat, Chief Business Officer
Zeo becomes first global soft drink brand to be ‘Sugarwise’ certified
The Grocer – July 7th
“Zeo has become the first soft drinks brand to be granted the Sugarwise marque” – The Grocer
Foodbev Media – 7th July 2016
First Sugarwise product gets “landmark” listing at Tesco
Rotherham News – June 30th
“First childre
ns’ snack to be accredited with the Sugarwise certification which means it contains no more than 5 per cent of its energy from free sugars”
http://www.rotherhamadvertiser.co.uk/leisure/103656/win-two-family-bundles.aspx
Mi Informs – June 29th
Sugarwise offers British businesses global opportunities with HQ move
Sugar reduction itself represents a significant global opportunity
EFFoST -June 29th
Sugarwise on food and drink labelling regulations in wake of Brexit
Rend Platings, founder Sugarwise, will be speaking at the forum about how labelling should be improved
http://www.effost.org/events/westminster-food-nutrition-forum-seminar/
FMCG – June 29th
“Our goal is to position British and other European brands for global advancement.”- Sunil Bhat, Chief Business Officer
Sugarwise HQ moves to US increasing opportunities for British food & drink manufacturers post-Brexit
Coreoo mag – June 28th
Sugarwise opens opportunities with move to US
Certification gains added interest from international and US brands
News One Place – June 28th
Sugarwise move to US to seek global opportunities for certified brands
Sugarwise aiming to be the international kitemark for low sugar and drink
http://www.newsoneplace.com/article/8387711510/eu-business-cambridge-leaves-result-referendum
Sugarwise Moves its Headquarters to US Post Brexit – June 28th
“We, at Sugarwise are confident that this move will help our British customers” – Sunil Bhat, Chief Business Officer
“Our CSO will move to California shortly. We are the first UK firm to move HQ post Brexit.” – Rend Platings, CEO. Read article here
Squirrel Sisters – WE ARE SUGARWISE – June 21st
“We wanted to share a bit about a new accreditation that we’ve been awarded, Sugarwise certification …”
http://squirrelsisters.com/we-are-sugarwise/
Mail on Sunday – June 5th
“Fortunately you can now avoid these free sugars by looking out for products carrying the Sugarwise logo …”
Really Missing Sleep – June 3rd
“A testament to how good they are is the fact they have been awarded Sugarwise certification…”
Doly Dowsil – June 3rd
“Fruit Heroes, the perfect snacks to fuel young caped crusaders and the first chldren’s fruit snack to be accredited under 5% free sugar with the Sugarwise label.”
http://www.dollydowsie.com/2016/06/win-hasbro-toy-bundle-for-novotel-super_3.html
GM&Co – June 2nd
“Su
garwise, el marchamo para productos bajos en azúcar, se presenta ante la industria alimentaria”
http://www.gmandco.com/#!blog/c1ucb
The Grocer- May 31st
“Sugarwise marque could be a starting point for an industry-wide Kitemark” – The Grocer
Keith Vaz – May 25th
Chez Maximka – May 24th
Giveaway For First Sugarwise Certified Product Ends June 15th
http://chezmaximka.blogspot.co.uk/2016/05/jim-jams-spreads-review-giveaway-e-15.html
Westminster Food & Nutrition Forum – May 24th
Rend Platings on Labelling 13th Sept
http://www.westminsterforumprojects.co.uk/forums/event.php?eid=1271
NetMums – May 17th
“Fruit Heroes First Children’s Fruit Snack Accredited”
http://www.netmums.com/brent/whats-on/view/novotel-super-heroes-day-36
Mummy Be Beautiful – May 15th
“Fruit Heroes Accredited Under 5% Free Sugar”
http://www.mummybebeautiful.com/2016/05/win-hasbro-toy-bundle-for-novotel.html
Sparkles & Stretchmarks – May 14th
“Perfect Snacks Accredited with Sugarwise Label”
http://www.sparklesandstretchmarks.com/2016/05/shazam-win-hasbro-toy-bundle-for.html
In the Playroom – May 14th
“Novotel Competition has Sugarwise Giveaway”
http://intheplayroom.co.uk/2016/05/14/win-hasbro-toy-bundle-novotel-super-heroes-day/
Chelsea Mama – May 13th
“Every hero excited…perfect snacks accredited Sugarwise”
http://chelseamamma.co.uk/2016/05/shazam-win-hasbro-toy-bundle-novotel-super-heroes-day/
Huffington Post – May 11th
“food or drink items judged to have low added sugar content could be awarded a Sugarwise marque”
http://www.huffingtonpost.co.uk/james-cronin/nutripocalypse-the-nutrition-labelling-overload_b_9882600.html or read the article here
New Nutrition Business – April 27th
Low sugar logo targets latest dietary demon
https://www.new-nutrition.com/kidsnutrition
Diets and Calories – April 26th
JimJams first brand to be certified by Sugarwise and health campaigners hope that clearer food labelling will help cut the confusion for consumers
” A range of spreads and jams that have been specifically produced to contain far less sugar than their counterparts”
http://www.dietsandcalories.com/2016/04/jim-jams-less-sugar-hazelnut-chocolate.html
Food Allergy and Intolerance Ink – April 25th
“Products are certified free from added sugars by Sugarwise”
http://foodallergyandintolerance.blogspot.co.uk/2016/04/new-freefrom-foods-at-natural-and.html
Food Manufacture – April 21st
New Sugarwise Certification Label…
“A certification label that gives consumers the ability to take control of their free sugar intake”
http://www.foodmanufacture.co.uk/Ingredients/Sugar-certification-label-wins-Tesco-backing
Family Go Live – April 14th
“Fruit Heroes, the perfect snacks to fuel young caped crusaders and the first children’s fruit snack to be accredited under 5% free sugar with the Sugarwise label”
Confectionary Production – March 29th
Plamil Chocolate receives Sugarwise Certification
http://www.confectioneryproduction.com/15262/news/plamil-chocolate-receives-sugarwise-certification/
My Natural Lifestyle – March 29th
Inside… Health -Page 8
http://www.mynaturallifestyle.co.uk/imag/nlapril2016/
DW – March 28th
That sweet tooth isn’t risk free
http://www.dw.com/en/that-sweet-tooth-isnt-risk-free/av-19146524
DW – March 28th
Campaña contra el azúcar
http://www.dw.com/es/campa%C3%B1a-contra-el-az%C3%BAcar/av-19146372
DW – March 28th
Kampf dem Zucker – zu viel Süßes macht krank
http://www.dw.com/de/kampf-dem-zucker-zu-viel-s%C3%BC%C3%9Fes-macht-krank/av-19146254
DW – March 28th
Обережно, цукор: менше солодощів – більше здоров’я
http://www.dw.com/uk/%D0%BE%D0%B1%D0%B5%D1%80%D0%B5%D0%B6%D0%BD%D0%BE
DW – March 28th
Şekerle mücadele – Fazlası hasta ediyor
http://www.dw.com/tr/%C5%9Fekerle-m%C3%BCcadele-fazlas%C4%B1-hasta-ediyor/av-19158487
Thai News Agency – March 25th
สารคดีโลก : ฉลากระบุปริมาณน้ำตาลในอาหาร
http://www.tnamcot.com/content/432428
Suburban Mum – March 24th
Super heroes day- a family day out
Health Food Business -March 24th
Plamil secures new certification to help identify low sugar content -Page 8
http://www.healthfoodbusiness.co.uk/imag/hfbapril2016/
Foodbev Media – March 23rd
Sugarwise certifies Stoffell’s sauces
http://www.foodbev.com/news/interview-incubator-scheme-joins-up-with-ms-to-help-start-ups/
Your Way In – March 22nd
Behind Sugarwise, the Tesco-backed low sugar certification brand, 15 March 2016 Campaign
Your Way In – March 22nd
Confused about what foods are low in sugar? A new food labelling campaign, Sugarwise, hope to come to your rescue!
http://www.yourwayin.ie/confused-foods-low-sugar-new-food-labelling-campaign-sugarwise-hope-come-rescue/
FMCG – March 21st
Healthy spread king says education vital in fight against sugar
UK Business Forums – March 18th
Startup Snapshot: The businesses helping food-based startups succeed
Behind Sugarwise, the low sugar certification brand, 15 March Brand Republic
Marketing Magazine – March 15th
Sugarwise the low sugar certification
Sugarwise logo to help identify added sugar in 
foods
Kennedy’s Confection – March 14th
Plamil received Sugarwise certification
http://www.kennedysconfection.com/articles/news/plamil-receives-sugarwise-certification
Sweet Goodness – March 13th
New Sugarwise Certification
http://www.sweetgoodness.co.uk/#!New-Sugarwise-Certification/nl0lv/56e53c5d0cf26fe0ac69e500
Webzilla – March 12th
Sugarwise logo will help shoppers pick foods with low added sugar
http://www.webzilla.co.uk/health/sugarwise-logo-will-help-shoppers-pick-foods-with-low-added-sugar
Latest News Headlines – March 12th
http://www.latest-news-headlines.eu/article/labels-to-help-identify-added-sugar-in-foods/1762797
ITV – March 11th
New App to show how much sugar is in food
App to show how much sugar is in food
Food Labelling Campaign to Help Identity Foods With Added Sugar Think of it as a Fairtrade stamp, but for sugar, 11 March 2016 The Huffington Post
Food labels to identify added sugar, 11 March 2016 Getty Images
– March 11th
Labels to help identify added sugar in foods, 11 March 2016
Sky News
http://news.sky.com/story/1657691/labels-to-help-identify-added-sugar-in-foods or read the article here
Laura Corr
Jennifer Rosborough
Nicole Berberian
Bakery Info – March 10th
Sugarwise – a solution to the sugar debate?
Philippine Sugar Millers Association, Inc. -March 9th
Low sugar content certification
Cost Sector Catering – March 9th
Sugarwise certification champions low ‘free sugar’ foods
http://costsectorcatering.co.uk/sugarwise-certification-champions-low-free-sugar-foods
Craft guild of chefs -March 9th
Sugarwise certification champions low ‘free sugar’ foods
http://craftguildofchefs.org/sugarwise-certification-champions-low-free-sugar-foods
Eat out – March 9th
A new certification for food that derives no more than 5% of their energy from free sugars
http://eatoutmagazine.co.uk/sugarwise-certification-champions-low-free-sugar-foods
Lunch Business -March 9th
http://lunchbusiness.co.uk/sugarwise-certification-champions-low-free-sugar-foods
Hypejudge – March 11th
Labels to help identify added sugar in foods
https://hypejudge.com/2016/03/11/labels-to-help-identify-added-sugar-in-foods/
TV Malta – March 11th
TV Malta – March 11th
Fir-Renju Unit: hidma biex it-tikketti jindikaw zokkor mizjud mal-ikel
http://www.tvm.com.mt/mt/news/fir-renju-unit-hidma-biex-it-tikketti-jindikaw-zokkor-mizjud-mal-ikel/
First response training – March 11th
Food labelling campaign to help consumers identify added sugar
#IWD2016 March 8th
5 inspiring social ventures making waves in their fields
http://futurebusinesscentre.co.uk/?blog=iwd2016-5-inspiring-social-ventures-making-waves-fields
Cambridge 105 Drive February 28th
LS:N Global -February 25th
Label of success
https://www.lsnglobal.com/news/article/19043/label-of-success
Retail in Detail February 25th
BORN SUGARWISE (Spanish) Nace Sugar Wise, la certificación del azúcar en los productos
https://ukretail.wordpress.com/tag/sugarwise/
#Make me feed February 25th
Nace Sugar Wise, la certificación del azúcar en los productos (Spanish)
Oxygen – February 24th
http://oxy3d0005.oxygenstaging.com.au/tesco-helps-mum-create-low-sugar-food-certification-brand/
Sugaronline.com – February 23rd
http://sugaronline.com/website_contents/view/1244281
Cambridge News – February 18th
Cambridge mum’s sugar campaign gets backing
http://www.cambridge-news.co.uk/g/story-28762397-detail/story.html– Read the article here
The Grocer – February 16th
A new sugar solution in the war on sugar?
“Sugars equivalent of the fairtrade marque”
http://www.thegrocer.co.uk/buying-and-supplying/health/has-tesco-hit-on-a-new-solution-in-the-war-on-sugar/531798.article – Read the article here
The Grocer- February 15th
Weight beind new sugar label developed by Cambridge mum
“A more positive strategy to help consumers make better decisions about sugar”
http://www.thegrocer.co.uk/buying-and-supplying/health/tesco-throws-weight-behind-new-sugar-label-developed-by-cambridge-mum/531744.article -Read the article here
BBC News Inside Out – February 15th
BBC News 24 – February 13th
Cambridge Business February
SugarSmart: Right idea, Right time …
“Right idea, right place, right time- always a winning formula!”
http://edition.pagesuite-professional.co.uk//launch.aspx?eid=74f6695a-c150-4383-a852-297937ea25a7
Cambridge TV: Rend on Sugar Tax
http://www.cambridge-tv.co.uk/Sugar-Tax/
Cambridge TV: Rend on Health Select Committee
Sugar Committee
http://www.cambridge-tv.co.uk/Sugar-Committee/
Cambridge TV: Rend on Diabetes and negotiation
Rend Platings talks about diabetes
http://www.cambridge-tv.co.uk/rend-platings-talks-about-diabetes/
Cambridge mum sets up certification scheme for low sugar products
“Currently it’s difficult to track how much of the sweet stuff is hidden in the food we eat. Luckily help is at hand thanks to Sugarwise, a new sugar certification scheme”
http://www.cambridge-news.co.uk/Cambridge-mum-sets-certification-scheme-low-sugar/story-28012776-detail/story.html -Read the article here
Business Focus October 20th 2015
Business Focus episode 11- Levelcert
http://www.cambridge-tv.co.uk/business-focus-ep11-levelcert/
Channel 4: Food unwrapped: Dr Tom Simmons
http://www.channel4.com/programchannel4.com/…deos/all/s4-ep11-tree-gravymes/food-unwrapped/videos/all/s4-ep11-tree-gravy
http://www.cambridge-tv.co.uk/Sugar-Committee/
Rend Platings interviewed on BBC News at 10
Rend talks to Cambridge TV about how products should be labelled.
Interview:
http://www.cambridge-tv.co.uk/Sugar-Tax/
Rend discusses the certification process and what exactly it means to have a Sugarwise certified product.
Interview:
http://www.cambridge-tv.co.uk/business-focus-ep11-levelcert/
One week after World Diabetes Day, Rend joins Cambridge TV to talk about resolving the problem of excess sugars in everyday food and drinks.
Interview:
http://www.cambridge-tv.co.uk/rend-platings-talks-about-diabetes/
In a landmark report MPs have backed a tax on sugary drinks, alongside a raft of other proposals designed to tackle childhood obesity. Due in part to the arguments put forward by Celebrity chef Jamie Oliver and Sugarwise’s Rend Platings.